Archipel is a multidisciplinary team with the mission of creating campaigns that matter.

Much like an archipelago of islands—the inspiration behind our name—we believe in the strength of the collective. Our group identity is founded on the pillars of collaboration, open-mindedness and curiosity.

Our daily motivation comes from evoking emotions that drive conversions. We analyze data and observe cultural contexts to create memorable campaigns, thus developing loyalty, engaging your audience and changing perceptions. This is how we create campaigns that count.

Our team can’t be beat!



Composed of both passionate, driven youth and experienced, visionary veterans, it is a tight-knit group where everyone inspires one another. Ours is a lively yet thoughtful team motivated by a shared quest for excellence.


It’s a winning combination.




Caroline Barrette  



Creative Director and Partner


Pascal Nadeau  


Executive Vice-President, Director of Strategy, and Partner


Emilie Soutière  


Client Services Director


Marie-Ève Gouin  


Director of Operations, Culture and Talents


Nathalie McGowan  


Client Services Director, Digital


Camille Chrétien  


Client Services Director


Patrick Williams  


Co-Creative Director, Design


Michel Barrière  


Directeur artistique


Mathieu Belley  




Diane Bourbonnais  


Computer Graphics Designer


Alexa Perreault  


Project Manager


Isabelle Tremblay  


Project Manager


Audrey Pelletier  


Digital Strategy Director


Thalie Bernier  




Isabelle Hardy